Choose Your Hard
1. Who provides the service
Choose Your Hard is operated by SUKHAVATI LTD, company number 15497121, registered in England and Wales. Our registered office is 99 Cowley Mill Road, Uxbridge, England, UB8 2QB. Contact us at chooseyourharduk@gmail.com.
2. Eligibility and your account
You must be at least 18 years old to create an account or participate. You must provide accurate account information, keep access to your sign-in method secure, and tell us promptly if you believe your account has been compromised. One person may not impersonate another or evade a suspension by creating another account.
The service is available only where we make it available through Apple. You are responsible for complying with laws that apply where you use it.
3. What Choose Your Hard does
The app lets you create personal challenges using the finish lines shown in the app, join private or public challenges, record daily outcomes, keep optional notes and proof, interact with a crew, and retain completed challenges in a private medal cabinet. The current app offers 21, 45 and 75-day finish lines. A first eligible challenge creation or crew membership may be available without Pro; later creations and joins require Pro. The app shows the current limit before you commit.
Records, medals, progress, prompts and community reactions are motivational product features. They are not verified evidence of exercise, health improvement, identity, professional qualification or any other real-world result.
4. Your responsibilities and safe use
You choose your activities and remain responsible for doing them safely. The app is not a healthcare provider, emergency service or substitute for medical, legal, financial or other professional advice. Stop or adapt an activity if it is unsafe and seek qualified help where appropriate.
Do not use the service to harass, threaten, exploit or deceive anyone; publish unlawful, hateful, sexually exploitative or privacy-invasive material; infringe intellectual-property rights; distribute malware or spam; manipulate participation; or interfere with the service. Do not upload another person’s confidential or sensitive information without a proper reason and permission.
You retain ownership of content you provide. You give us a limited licence to host, process and display it only as needed to operate, secure and improve the service and to honour the sharing choices you make. That licence ends when the content is deleted, except for copies retained for lawful backup, security or legal purposes and content independently retained by another member.
5. Pro subscriptions
Apple processes in-app purchases. The App Store purchase screen shows the price, billing period, features and any trial before you confirm. Subscriptions renew under the conditions shown by Apple unless you cancel through your Apple account in time. Use Restore Purchases to reconnect an eligible purchase.
Deleting the app or your Choose Your Hard account does not cancel an Apple subscription. Manage cancellation and refund requests through Apple. Nothing in these terms limits mandatory consumer rights, including rights concerning digital services supplied with reasonable care and skill.
6. Optional AI features
If AI planning or coaching is offered, it processes the request you choose to submit. Outputs can be incomplete, inaccurate or unsuitable. Review them, do not treat them as professional advice, and do not rely on them for urgent or high-risk decisions. Ordinary check-ins do not require optional AI coaching. Shared content may separately undergo automated safety moderation as described in the Privacy Policy.
7. Sharing, reports and moderation
Only share content you are comfortable making visible to the audience shown in the app. Other people may save or capture shared content. You can block members and report content or conduct. We may hide content, limit features, close challenges or suspend accounts when reasonably necessary for safety, security, legal compliance or enforcement of these terms.
You may ask us to review a moderation decision at chooseyourharduk@gmail.com. Include your account handle, the decision and why you believe it should change. A person will review the available context, tell you the outcome when reasonably practicable, and restore content or access where the decision was wrong, unless disclosure or restoration would be unlawful or unsafe or would compromise an investigation.
If we remove or restrict your content, suspend or ban your account, or restrict your access contrary to these Terms, you may have a right to bring a claim for breach of contract under section 72 of the Online Safety Act 2023. This does not limit any other rights you have.
8. Closing and deleting an account
You can delete your account immediately in the app from Me, Help & Legal. Account deletion removes your account and private media. If other members still rely on a challenge you created, the service closes it to new joins and replaces creator-written identifying text with neutral labels before retaining the minimum challenge structure needed for their records.
Deletion cannot recall screenshots or copies already made by other people and does not cancel an Apple subscription. Limited records may remain where required for security, legal obligations, disputes, financial records or time-limited backups. The Privacy Policy explains this in more detail.
9. Availability and responsibility
We provide the service with reasonable care and skill, but networks, devices, maintenance and third-party systems can interrupt it. Keep another copy of anything essential to your health, safety or business. To the extent permitted by law, we are not responsible for losses that were not reasonably foreseeable when you accepted these terms or that result from using the app contrary to these terms.
Nothing excludes liability where exclusion is unlawful, including liability for fraud or for death or personal injury caused by negligence. Nothing removes remedies or protections that applicable consumer law gives you.
10. Governing law, complaints and changes
These terms are governed by the law of England and Wales. If you live elsewhere, you keep any mandatory consumer protections and court rights available in your home country. Contact us first at chooseyourharduk@gmail.com so we can try to resolve a complaint.
We may change these terms for legitimate product, safety, operational or legal reasons. We will date the new version and give appropriate notice of material changes. Where required, the app will ask you to accept the new version before you continue participating.